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New Speaker Announced! Ciara O'Neill, Digital Communications Manager At Ofcom Joins 21 Innovative Charity, NFP & Public Sector Marketers Speaking In 1 Inspiring Day.

New, Innovative Approaches To Inspire, Engage & Achieve Impressive Results With Fresh & Exciting Digital Communications For Today's Changed Reality - Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results. 8th Annual Event! A One-Day, Industry-Led VIRTUAL Conference & Networking Event, 27th April 2021. Already Attending? Find out about our virtual platform here.

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21 Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results... All In Just 1 Day!

1. New Strategies To Adapt To Digital Acceleration & Changed Customer Realities: Navigate tight budgets and digital necessity to shift your engagement strategies online – but still achieve impact!
2. Vibrant Social Media Which Cuts Through On A Limited Budget: Make your social media work for you with creative, practical strategies which generate engagement
3. How Do You Measure & Evidence Digital Success? Set meaningful metrics and KPIs to unlock insights into strategic digital comms performance and engagement
4. Sway Stakeholders, Justify Spend, Secure Investment: Translate performance stats and success into value-generating prospects for the organisation, and the customer
5. Engaging, Data-Led Audience Strategies: Tap into audience behaviours, drivers and data – even without all the right tools at your disposal!
6. Cultivate Winning Digital Mixes & Omni-Channel Journeys: Improve every component in your digital toolkit for pain-free servicing and outstanding experiences
7. Put Theory Into Action For Exceptional Engagement On A Shoestring: Success stories from when a little has gone a long way!
8. Conversion-Boosting Content: Shaking up your content strategies to deliver authentic, inspiring narratives which really resonate
9. Low-Budget, High-Impact Video: Smartphone-wielding strategies to deliver authentic video content which engages and inspires viewers
10. Optimise Budgets & Resources: Imaginative methods to make the most of every pound of public money or donations
11. Budget-Friendly New Tech & Future Trends: Explore tools and technologies which will ensure greater impact and futureproof your digital communications

Why This Engaging Digital Comms Conference - Charities, Not-For-Profit, Public Sector? 

  • 1 Affordable Day!
  • 8 Years Of Insights & Innovations
  • 97% Satisfaction Rate!
  • Insights From Viral Campaigns: Instagram, Facebook, Twitter & More! 
  • Breakout Streams: A. Fundraising B. Customer Service Or Digital Comms? C. Accessibility D. Email Personalisation
  • Engagement Showcase Case Study 
  • Informal Peer-To-Peer Discussions: A. Verbal Framing B. Imperial College Perspective C. Digital Media When You're Not In Control
  • Savvy Smaller Organisations Speak Out!

The Engaging Digital Comms Conference - Charities, Not-For-Profit, Public Sector At A Glance


Charities, Not-For-Profit, Public Sector Speakers


Average Satisfaction Rating


Advanced Topic Streams


Years Leading The Way


Inspiring Day

How Does The Virtual Engaging Digital Comms Conference Work?

Inspiring Speakers - Listen to market-leading, brand-side speakers as they share their hard-won insights and experiences with hot topic presentations and panels

Connect & Network - Networking is easy with the use of our discussion board, direct messaging facility, meeting request buttons, live polling and social media feed. Have your say and meet the other attendees

Live Chat - Pose your own questions and comment via the live chat function and interact with other delegates and speakers in real time

Virtual Roundtables & Peer Discussions - There will be breakout discussions during the day to discuss specific areas of interest with like-minded attendees to tailor your experience

Virtual Exhibition - Explore the 'virtual exhibition stands' and speak directly to our carefully-chosen exhibitors to help you tackle your business challenges directly

Virtual Face-To-Face Meetings - Start a conversation with fellow delegates or exhibitors and discuss your individual needs and challenges one-to-one.

Go Virtual - It’s Easy! All you need is good internet access and a password which we will provide. Presentations and panels are live, and you can type in questions or comments to our Q&A section, live polling or social feed. If you would like to participate in any breakout discussions, it’s just a normal zoom call. You can also direct message or request a meeting with any of the other attendees on the online platform. Sessions will be recorded and will be available as on-demand content for a short while after the event.


97% Delegate Satisfaction Rating At Our Latest Annual Engaging Digital Comms Conference & 8 Years Leading The Way With Ground-Breaking Conferences! Hear What Previous Attendees Think:


21 Charities, Not-For-Profits, Public Sector Professionals Offer Practical Insights In 1 Day: Social Media • Measure & Prove Digital Impact • Internal Buy In & Support • Audience Insights, Data & Personalisation • The Winning Digital Channel Mix • Engagement Showcase • Fresh Video • Inspiring Content • Fundraising Breakout • Optimise Budget & Resources • Future Trends & (Budget Friendly) New Tech


Create & Evidence Authentic, Relevant Audience Connections & Experiences With Limited Resources For High-Impact, Inspirational & Engaging Digital Communications Which Deliver! Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results. 8th Annual Event! A One-Day, Industry-Led VIRTUAL Conference & Networking Event, 27th April 2021.

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08.30 Registration, Morning Coffee & Objective Setting

09.00 GIC Welcome, Morning Co-Chairs’ Opening Remarks

Sarah West, Director of Campaigns & Communications, Hospice UK

Social Media

09.35 Make Your Social Media Work For You! Push The Boundaries For Vibrant Social Media From Stories To Influencers, Established & Emerging Channels

Amina Khan, Senior Digital Communications Advisor, International Planned Parenthood Federation

Elizabeth Starling, Senior Marketing Officer, Digital & Communications, Norwich University of the Arts

Oli Dillon, Social Media Manager, Stroke Association 

Klare Kennett, Assistant Director Marketing, Communications & Education, RSPCA

Measure & Prove Digital Impact

10.05 Meaningful Metrics To Gain Tangible Perspective On Digital Comms Activities & Engagement Levels To Drive Improvements & Inform Future Spend

Isabel Obayda, Head of Digital Comms, HM Land Registry

10.25 Morning Refreshment Break With Informal Networking

Steering Digital Media To Success

10.55 Steering digital media to success

11.15 John Onion, Founder and Managing Director, Uprise Up

The 6-Month Digital Rebrand – Case Study

Teach First share their journey of undergoing a full website transformation in 6 months, sharing insights about brand in digital and how to create digital products that are future-proofed without being full-featured at launch.

Jeremiah Mahadevan, Head of Digital, Marketing and Communications, Teach First

Audience Insights, Data & Personalisation

11.35 Tactics To Really Understand Your Audience Data, Behaviours & Drivers For Insight-Led, Targeted Strategies - Even Without All The Tools At Your Disposal!

Ciara O'Neill, Digital Communications Manager, Ofcom

Attention-Grabbing Video

11.55 Low-Budget, High-Impact Strategies For Shareable, Informative & Engaging Video Content Which Bolsters Brand Image & Resonates With Supporters & Customers

Sean Ryan, Director of Communications, Save the Children UK

Sasha Nicholl, Head of PR & Digital, Save the Children UK

Breakouts: Your Choice

12.15 : Breakouts: Your Choice

Informal Breakout In The Networking Room

A. Customer Service Or Digital Comms?

Catherine Hepton, Head of Marketing & Engagement, Sandwell College

B. Email Personalisation

Phil Clark, Head of Content & Audience, British Medical Association

C. Accessible Digital Comms

12.35 Lunch & Informal Networking For Speakers, Delegates & Partners

Informal Peer-To-Peer Discussions


A. Implementing a video-first social media strategy

B. Digital Comms When You’re Not In Control

Opening Remarks

13.35 Afternoon Co-Chairs’ Opening Remarks

Elly Sample, Director of Communications, Development & Marketing, University of Lincoln 

Optimise Budget & Resources

13.45 Squeeze The Most Engagement & Impact From The Least Resources With Outside-The-Box Digital Comms & Time Efficient Prioritisation

Speaker To Be Announced

13.55 Bonus Session; Reserved For Exclusive Conference Partner

The Children's Society: Website Rebrand & Relaunch

14.00 The Children's Society: Website Rebrand & Relaunch

Hear The Children's Society journey - find out about the impact it's had on the organisation and how they achieved their biggest wins

Rebecca Martin, Digital Project Manager, The Children's Society

Budget-Friendly New Tech Panel 

14.45 Leverage Cost-Conscious Technologies & Explore Emerging Trends To Future Proof Your Digital Comms

Said Dajani, Head of Digital, Diabetes UK

David Geary, Director of Communications, Irish National Teachers’ Organisation

Michael Paxton, Head of European Business Development, Canto

Andrew Youngson, News and Campaigns Content Manager, Imperial College London

Darren Hill, Digital Media Manager, University of Lincoln

Authentic Communications

15.15 Leverage Brand Ambassador Relationships To Drive Growth, Trust, Authenticity & Engagement

Catherine Beachill, Social Media Manager, University of Salford

15.35 Afternoon Refreshment Break With Informal Networking

The Winning Digital Channel Mix

16.05 Cultivate Omni-Channel Journeys & Digital Mixes Which Match Your Audience Needs To Minimise Pain Points & Achieve Seamless Experiences

Helen Crumley, Head of Communications and Engagement, NHS West Essex CCG

Engagement Showcase

16.25 Achieve The (Im)Possible! Put Theory Into Action To Win Supporter Loyalty, Drive Brand Engagement & Awareness & Boost Revenue

Speaker To Be Announced

Inspiring Content

16.45 Cultivate Content To Drive Audience Conversations & Conversions!

Sophie Burns, Senior Content Manager, The Scottish Government

17.05 Co-Chairs’ Closing Remarks & Official Close Of Conference

Get Involved In The 8th Annual Engaging Digital Communications Conference!

Can You Help Digital Comms Professionals Take Their Strategies To The Next Level? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email

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Global Insight Conferences is a rapidly-expanding and highly entrepreneurial conference company.  We only employ individuals who are passionate about conferences, passionate about their personal growth and performance and passionate about being the best.  Please send your CV with a covering letter to