Go VIRTUAL! Book Before This Thursday & Save £50! 32 Charity, NFP & Public Sector Marketers Reveal Which New Digital Opportunities Will Achieve Inspirational, Results-Driven Communications...
Create & Evidence Authentic, Relevant Audience Connections & Experiences With Limited Resources For High-Impact, Inspirational & Engaging Digital Communications Which Deliver! Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results. 8th Annual Event! A One-Day, Industry-Led Conference & Networking Event, 27th April 2021, Virtually. Follow @DigCommsConf.
If there are Government restrictions at the time, the conference will take place online on our dedicated virtual platform. Already Attending? Find out more about our virtual platform here.
32 Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results... All In Just 1 Day!
- Vibrant Social Media Which Cuts Through On A Limited Budget: Make your social media work for you with creative, practical strategies which generate engagement
- How Do You Measure & Evidence Digital Success? Set meaningful metrics and KPIs to unlock insights into strategic digital comms performance and engagement
- Sway Stakeholders, Justify Spend, Secure Investment: Translate performance stats and success into value-generating prospects for the organisation, and the customer
- Engaging, Data-Led Audience Strategies: Tap into audience behaviours, drivers and data – even without all the right tools at your disposal!
- Cultivate Winning Digital Mixes & Omni-Channel Journeys: Improve every component in your digital toolkit for pain-free servicing and outstanding experiences
- Put Theory Into Action For Exceptional Engagement On A Shoestring: Success stories from when a little has gone a long way!
- Conversion-Boosting Content: Shaking up your content strategies to deliver authentic, inspiring narratives which really resonate
- Low-Budget, High-Impact Video: Smartphone-wielding strategies to deliver authentic video content which engages and inspires viewers
- Optimise Budget & Resources: Imaginative methods to make the most of every pound of public money or donations
- Budget-Friendly New Tech & Future Trends: Explore tools and technologies which will ensure greater impact and futureproof your digital communications
Why This Engaging Digital Comms Conference - Charities, Not-For-Profit, Public Sector?
- 1 Affordable Day!
- 8 Years Of Insights & Innovations
- 97% Satisfaction Rate!
- Insights From Viral Campaigns: Instagram, Facebook, Twitter & More!
- Breakout Streams: A. Fundraising B. Customer Service Or Digital Comms? C. Accessibility D. Email Personalisation
- Engagement Showcase Case Study
- Informal Peer-To-Peer Discussions: A. Verbal Framing B. Imperial College Perspective C. Digital Media When You're Not In Control
- Savvy Smaller Organisations Speak Out!
The Engaging Digital Comms Conference - Charities, Not-For-Profit, Public Sector At A Glance
32
Charities, Not-For-Profit, Public Sector Speakers
97%
Average Satisfaction Rating
10
Advanced Topic Streams
8
Years Leading The Way
1
Inspiring Day
How Does The Virtual Engaging Digital Comms Conference Work?
It’s easy! All you need is internet access and a password which we will provide. No need to download any specific software or apps. In the comfort of your own surroundings, you will be able to:
Inspiring Speakers - Listen to market-leading, brand-side speakers as they share their hard-won insights and experiences with hot topic presentations and panels
Connect & Network - Networking is easy with the use of our discussion board, direct messaging facility, meeting request buttons, live polling and social media feed. Have your say and meet the other attendees
Live Chat - Pose your own questions and comment via the live chat function and interact with other delegates and speakers in real time
Virtual Roundtables & Peer Discussions - There will be breakout discussions during the day to discuss specific areas of interest with like-minded attendees to tailor your experience
Virtual Exhibition - Explore the 'virtual exhibition stands' and speak directly to our carefully-chosen exhibitors to help you tackle your business challenges directly
Virtual Face-To-Face Meetings - Start a conversation with fellow delegates or exhibitors and discuss your individual needs and challenges one-to-one.
Go Virtual - It’s Easy! All you need is good internet access and a password which we will provide. No need to download any specific software or apps. Presentations and panels are live, and you can type in questions or comments to our Q&A section, live polling or social feed. If you would like to participate in any breakout discussions, it’s just a normal zoom call. You can also direct message or request a meeting with any of the other attendees on the online platform. Sessions will be recorded and will be available as on-demand content for a short while after the event.
97% Delegate Satisfaction Rating At Our Latest Annual Engaging Digital Comms Conference & 8 Years Leading The Way With Ground-Breaking Conferences! Hear What Previous Attendees Think:
32 Charities, Not-For-Profits, Public Sector Professionals Offer Practical Insights In 1 Day: Social Media • Measure & Prove Digital Impact • Internal Buy In & Support • Audience Insights, Data & Personalisation • The Winning Digital Channel Mix • Engagement Showcase • Fresh Video • Inspiring Content • Fundraising Breakout • Optimise Budget & Resources • Future Trends & (Budget Friendly) New Tech
Create & Evidence Authentic, Relevant Audience Connections & Experiences With Limited Resources For High-Impact, Inspirational & Engaging Digital Communications Which Deliver! Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical, Fresh & Cost-Effective Digital & Social Engagement Strategies To Maximise Online Reach & Impact & Measurably Drive Results. 8th Annual Event! A One-Day, Industry-Led Conference & Networking Event, 27th April 2021, Virtually
08.30 Registration, Morning Coffee & Objective Setting
09.00 GIC Welcome, Morning Co-Chairs’ Opening Remarks
Gemma Malley, Director of Communications & Development, BookTrust
Social Media Success!
09.15 Achieve Stand-Out Social Media Success With Creative Approaches To Overcome Limited Budgets, Data & Reach Without Breaking The Bank
Sharon Jones, Head of Digital, BookTrust
Social Media
09.35 Make Your Social Media Work For You! Push The Boundaries For Vibrant Social Media From Stories To Influencers, Established & Emerging Channels
Andrew Hyams, Head of Campaigns & Communications, Safe Passage International
Clare Paredes, Head of Communications & Marketing, National Housing Federations
Amina Khan, Senior Digital Communications Advisor, International Planned Parenthood Federation
Elizabeth Starling, Senior Marketing Officer, Digital & Communications, Norwich University of the Arts
Oli Dillon, Social Media Manager, Stroke Association
Measure & Prove Digital Impact
10.05 Meaningful Metrics To Gain Tangible Perspective On Digital Comms Activities & Engagement Levels To Drive Improvements & Inform Future Spend
Blair Campbell, Head of Insight & Digital, University of Hertfordshire
10.25 Morning Refreshment Break With Informal Networking
Internal Buy In & Support
10.55 Evidence Digital Communications Success To Secure Internal Buy In & Support
Jonathan Dando, Director of Marketing & Communications, Teach First
11.15 Bonus Session; Reserved For Exclusive Conference Partner
Audience Insights, Data & Personalisation
11.35 Tactics To Really Understand Your Audience Data, Behaviours & Drivers For Insight-Led, Targeted Strategies - Even Without All The Tools At Your Disposal!
Tony Finnegan, Senior Communications Manager, Ofcom
Attention-Grabbing Video
11.55 Low-Budget, High-Impact Strategies For Shareable, Informative & Engaging Video Content Which Bolsters Brand Image & Resonates With Supporters & Customers
Sean Ryan, Director of Communications, Save the Children UK
Sasha Nicholl, Head of PR & Digital, Save the Children UK
Breakouts: Your Choice
12.15 : Breakouts: Your Choice
A. Fundraising, Increase Baselines, Save Resources! Elevate Digital Comms Strategies To Fuel Fundraising, Generate Support & Increase Donations
OR Informal Breakout In The Networking Room
B. Customer Service Or Digital Comms?
Catherine Hepton, Head of Marketing & Engagement, Sandwell College
C. Email Personalisation
Phil Clark, Head of Content & Audience, British Medical Association
D. Accessible Digital Comms
12.35 Lunch & Informal Networking For Speakers, Delegates & Partners
Informal Peer-To-Peer Discussions
13.05
A. Implementing a video-first social media strategy
Sophie Burns, Senior Content Manager, The Scottish Government
B. Imperial College Perspective
Vickie Sheriff, Director of Communications, Imperial College London
C. Digital Comms When You’re Not In Control
Esme Wilks, Senior Communications Manager, Social Sciences Division, University of Oxford
Alison Brindle, Head Of Communications, Medical Sciences Division, University of Oxford
Opening Remarks
13.35 Afternoon Co-Chairs’ Opening Remarks
Paul Mylrea, Director of Communications, University of Cambridge
Elizabeth Starling, Senior Marketing Officer, Hospice UK
Optimise Budget & Resources
13.45 Squeeze The Most Engagement & Impact From The Least Resources With Outside-The-Box Digital Comms & Time Efficient Prioritisation
Double Perspective
13.45 Simon Williams, Head of Communications & Policy, HEART UK
14.05 Lynn Roberts, Assistant Director- Digital & Innovation, Action For Children
14.25 Bonus Session; Reserved For Exclusive Conference Partner
Budget-Friendly New Tech Panel
14.45 Leverage Cost-Conscious Technologies & Explore Emerging Trends To Future Proof Your Digital Comms
Said Dajani, Head of Digital, Diabetes UK
David Geary, Head of Communications, Irish National Teachers’ Organisation
Anju Verma, Head of Digital Communications, HM Land Registry
Michael Paxton, Head of European Business Development, Canto
Authentic Communications
15.15 Leverage Brand Ambassador Relationships To Drive Growth, Trust, Authenticity & Engagement
John McCarthy, Executive Director of Marketing & External Relations, University of Salford
Catherine Beachill, Social Media Manager, University of Salford
15.35 Afternoon Refreshment Break With Informal Networking
The Winning Digital Channel Mix
16.05 Cultivate Omni-Channel Journeys & Digital Mixes Which Match Your Audience Needs To Minimise Pain Points & Achieve Seamless Experiences
Helen Crumley, Head of Communications and Engagement, NHS West Essex CCG
Engagement Showcase
16.25 Achieve The (Im)Possible! Put Theory Into Action To Win Supporter Loyalty, Drive Brand Engagement & Awareness & Boost Revenue
Mark Whatham, Head of Brand & Marketing, Blind Veterans UK
Raising Awareness
16.45 How RSPB Took On The UK Music Charts To Raise Awareness & Public Engagement
Laura Ward, Head of Online Content, RSPB
Steven Roddy, Principal Campaigner, RSPB
Inspiring Content
17.05 Cultivate Content To Drive Audience Conversations & Conversions!
Emma Dalby Bowler, Head of Digital Engagement, Mind
17.25 Co-Chairs’ Closing Remarks & Official Close Of Conference
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