Practical Digital & Social Engagement Strategies To Cost-Effectively Maximise Your Online Reach, Impact, Digital Experiences & Conversions: Engaging Digital Communications Which Impact, Inspire & Drive Results
32 Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Invaluable, Fresh Insights Into The Campaigns Driving Their Success. A One-Day Conference & Networking Event, 9th April 2019, One America Square, Central London
35 Leading Charity, Not-For-Profit, Public Sector & Low Budget Organisations Explore Savvy Social Media, Content, Videos, Digital Targeting Strategies & Future Tech & Trends To Drive User Engagement, Excellent Digital Experiences, Audience Personalisation, Internal Buy-In & Returns, All Whilst Doing More With Less!
- Engage With Stand-Out Social Media & Influencer Collaboration: Explore the hottest channels and create outstanding social content that really resonates
- Instagram - Social Driver In 2019? Shape your campaigns with the most engaging social platform of the year
- Drive Outstanding Digital Experiences: Optimise multi-channel journeys, mobile and device friendly content, and streamlined processes
- Captivating Fresh Content To Keep You Ahead Of The Curve: Drive rich media, engage users and boost click-through and conversion rates.
- Show-Stopping User Engagement Strategies: Win audience engagement and investment with best-in-class multi-channel communications and digital targeting
- On-Trend, On-Budget, Creative Video: Bring campaigns to life!
- Winning On A Budget: Do more with less and make big wins with digital without breaking the bank
- Future Trends, Innovations & Technology: Stay relevant and up to date with seismic consumer shifts
- Prove Digital Impact: Meaningful measurement and evaluation for digital today
- Embed Digital Internally & Win Buy-In From The Top: Engage, train and win over colleagues and senior management for smooth digital communications
Here's What Previous Conference Attendees Have To Say:
'Useful, practical insights into how to produce engaging, meaningful comms.' Age UK
'A very full programme of very relevant content.' Mind
'Engaging and enlightening.' South Ayrshire Council
'An informative and varied day of speakers from relevant and forward thinking organisations.' English Heritage
'Inspiring to hear stories from other organisations on how they're developing their digital comms.' Girlguiding
PLUS! The Engaging Digital Communications Conference Also Features:
- 35 Charity, Not-For-Profit & Public Sector Speakers Take To The Stage
- 4 Social Media Break-Outs! Dedicated Sessions On Facebook, Instagram, Twitter & Snapchat
- More Speakers, Bigger Brands & Savvy Smaller Organisations
- Hot 2019 Campaigns: Time To Change Campaign
- Future Trends & Technology
Hot Social Media • Instagram • Captivating Content • Optimising Digital Experience • Creative Video • User Engagement & Personalisation • Future Trends & Technology • Winning On A Budget • Impact & ROI • Internal Buy-In • Facebook, Instagram, Twitter, Snapchat Breakouts
Book An Exhibition Stand & 2 Delegate Passes Before 15th November For Just £1399 (Save £200). Click here to book your stand. Stand space is limited and will be issued on a first-come, first-served basis.
Can You Help Organisations Optimise Their Digital Reach & Return? For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@digitalcommsconference.com
08:30 Registration, Morning Coffee & Objective Setting
09:00 Morning Chair’s Opening Remarks
Andrew Horton, Director Digital Partnerships & Innovation, British Council
Mayur Paul, Director of Digital and Communications, KCLU
SOCIAL MEDIA Q&A PANEL
09:15 Engage With Stand-Out Social Media Campaigns & Influencer Collaboration; All Within Budget! Social Media
- Sebastian Baird, Digital Manager, Rethink Mental Illness (Time To Change Campaign)
- Tom Wright, Director of Digital Student Life, The University of Lincoln
- Melissa Thermidor, Social Media Manager, NHS Blood & Transplant
- Kathryn Tomos, Head of International Marketing & Communications, Swansea University
- Yasmin Georgiou, Head of Digital Engagement, Great Ormond Street Hospital and Children's Charity
- Cecilia Dominici, Head of Social Media, News & Content, Cancer Research UK
- Jason Levy, Fundraising & Marketing Director, Midlands Air Ambulance Charity
- Lorna Salmon, Senior Digital Content Manager - Social Media, RSPB
09.55 Instagram In Social Media Strategies Snapshot
Declan Leavy, Social Media Manager, Cancer Research UK
USER ENGAGEMENT - DOUBLE PERSPECTIVE
10.15 Create Show-Stopping User Engagement Through Savvy Content Strategies, Personalised Digital Campaigns, Creative Video & Optimised Multi-Channel
10:05 Perspective One: Lorna Salmon, Senior Digital Content Manager - Social Media, RSPB
10:15 Perspective Two: Lynn Roberts, Head of Digital & Innovation, Action for Children
10:35 User Engagement Q&A: John Coventry Head of Communications Europe GoFundMe
10:55 Morning Refreshment Break With Informal Networking
CAPTIVATING CONTENT
11:25 Optimise Rich Content & Explore Content Creation Strategy To Stay Ahead Of The Curve & Maximise Conversions
Kathryn Excell, Head Of Digital, MQ Mental Health
11:45 Bonus Session Reserved For Exclusive Conference Partner. Can you help organisations optimise their digital reach and return? For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@digitalcommsconference.com
FRESH VIDEO
12:15 Optimise Rich Content & Explore Content Creation Strategy To Stay Ahead Of The Curve & Maximise Conversions
Rob Mansfield, Head of Content & Creative, The Brain Tumour Charity
OPTIMISING DIGITAL EXPERIENCE
12:35 Drive Outstanding Digital Experiences Through Appealing Multi-Channel Journeys, Mobile & Device-Friendly Content & Streamlined Processes To Minimise Drop-Out & Maximise Investment
Emma Hetherington, Head of Content & News, Diabetes UK
Ysabel Schonegevel, Digital Experience Lead, Diabetes UK
12.55 Lunch & Informal Networking For Delegates, Speakers & Partners
13.25 Informal Peer-To-Peer Discussion
A) Digital Transformation: Owen Roffe, Head of Digital Communications, Public Contact & National Helpline, Department For Education
B) Beating The Algorithm: How To Cut Through On Social Media: Berry Cochrane, Head of Digital Mobilisation, Greenpeace UK
C) Advertising: Nick Hodder, Head of Digital & Transformation, The Brain Tumour Charity
D) Future Communication: Jackie O'Sullivan, Executive Director of Communications, Mencap
E) Lead Generation & GDPR: Natasha Stone, Digital Manager, Freedom from Torture
13.55 Afternoon Chairs’ Remarks
David Knights, Senior Director of Corporate Communications, Global Communications, World Vision International
Anne-Marie McTavish, Head of the Business School, University of Worcester
WIN ON A BUDGET
14.10 Do More With Less: Be Creative On A Budget & Make Big Wins Without Breaking The Bank
Sebastian Baird, Digital Manager (Time To Change Campaign), Rethink Mental Illness (Time To Change Campaign)
14.30 Social Media Break Out Sessions
James Small, Head of Digital Engagement, Anthony Nolan
Sarah Osborne, Digital Marketing Officer, Tate
Lawrence O'Shea, Interim Head of Digital, Internal Communications and Marketing, Kent Police
Caroline Weller, Head of Content & Digital Digital Development, Imperial College Healthcare NHS Trust
15:00 Bonus Session Reserved For Exclusive Conference Partner. Can you help organisations optimise their digital reach and return? For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@digitalcommsconference.com
ROI: MEASURE & PROVE DIGITAL IMPACT
15.20 Measure Output & Maximise ROI With Attention-Grabbing, Hot Campaign Strategies
Andrea Turley, Director of Marketing, Anglia Ruskin University
15.40 Afternoon Break With Informal Peer Networking
INTERNAL & BUY-IN
16.10 Skill-Up Colleagues On Digital & Win Buy-In From The Top To Achieve Smooth Digital Communication Internally & Maximised Campaigns Externally
Kathryn Tomos, Head of International Marketing & Communications, Swansea University
FUTURE TRENDS & TECHNOLOGY
16:30 With The Consumer & Digital Landscape Shifting Massively, What Hot Tech & Future Trends Can We Employ To Stay Relevant & Up To Date Without Breaking The Bank!
- Lynn Roberts, Head of Digital & Innovation, Action for Children
- Emma Hetherington, Head of Content & News, Diabetes UK
- Daniel Klemm, Head of Policy & Communication, Together Housing Group
- Nick Hodder, Head of Digital & Transformation, The Brain Tumour Charity
- Owen Roffe, Head of Digital Communications Public Contact & The National Helpline, Department for Education
- Chris Michaels, Director of Digital, Communications & Technology, The National Gallery
- Amanda Coleman, Head of Corporate Communication, Greater Manchester Police
- Scott Franklin, Digital Content Producer, Department of International Trade
17:00 Chairs’ Closing Remarks & Official Close Of Conference