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Group Discounts Available: Bring 4 For The Price Of 3! In 1 Day, Discover How 33 Charities, Public Sector & Not-For-Profit Digital Communicators Are Creating Impressive & Impactful Digital Campaigns, Conversions & Results

Engaging Digital Communications Which Impact, Inspire & Drive Results: 33 Charities, Public Sector, Not-For-Profit & Higher Education Organisations Share Practical Digital & Social Engagement Strategies To Cost-Effectively Maximise Your Online Reach, Impact, Digital Experiences & Conversions. A One-Day Industry-Led Conference & Networking Event, 9th April 2019, Copthorne Tara Hotel, Central London

33 Leading Charity, Not-For-Profit, Public Sector & Low Budget Organisations Explore Savvy Social Media, Content, Videos, Digital Targeting Strategies & Future Tech & Trends To Drive User Engagement, Excellent Digital Experiences, Audience Personalisation, Internal Buy-In & Returns, All Whilst Doing More With Less!

  1. Engage With Stand-Out Social Media & Influencer Collaboration: Explore the hottest channels and create outstanding social content that really resonates
  2. Instagram - Social Driver In 2019? Shape your campaigns with the most engaging social platform of the year
  3. Drive Outstanding Digital Experiences: Optimise multi-channel journeys, mobile and device friendly content, and streamlined processes
  4. Captivating Fresh Content To Keep You Ahead Of The Curve: Drive rich media, engage users and boost click-through and conversion rates.
  5. Show-Stopping User Engagement Strategies: Win audience engagement and investment with best-in-class multi-channel communications and digital targeting
  6. On-Trend, On-Budget, Creative Video: Bring campaigns to life!
  7. Winning On A Budget: Do more with less and make big wins with digital without breaking the bank
  8. Future Trends, Innovations & Technology: Stay relevant and up to date with seismic consumer shifts
  9. Prove Digital Impact: Meaningful measurement and evaluation for digital today
  10. Embed Digital Internally & Win Buy-In From The Top: Engage, train and win over colleagues and senior management for smooth digital communications

PLUS! The Engaging Digital Communications Conference Also Features:

  • 100% Satisfaction Rating At Our 2018 Conference & 7 Year's Experience Of Delivering Market-Leading Insights
  • 32 Charity, Not-For-Profit & Public Sector Speakers Take To The Stage
  • 4 Co-Chairs Who Will Unpick Key Takeaways & Lead Debate Throughout: World Vision, University of Worcester, British Council and King's College London Student's Union
  • 4 Social Media Break-Outs! Dedicated Sessions On Facebook, Instagram, Twitter & Snapchat
  • 2 Panel Discussions With Q&A: 'Future Trends & Technology' and 'Social Media'
  • More Speakers, Bigger Brands & Savvy Smaller Organisations
  • Hot Campaigns Of 2019: Time To Change Campaign

Hot Social Media • Instagram • Captivating Content • Optimising Digital Experience • Creative Video • User Engagement & Personalisation • Future Trends & Technology • Winning On A Budget • Impact & ROI • Internal Buy-In • Facebook, Instagram, Twitter, Snapchat Breakouts

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GIC -186
GIC (1GGS)-171
GIC (1GGS)-78

Book An Exhibition Stand & 2 Delegate Passes For Just £1599. Click here to book your stand. Stand space is limited and will be issued on a first-come, first-served basis.

Can You Help Organisations Optimise Their Digital Reach & Return? For more information on how to get involved, please call +44 (0)20 3479 2299 or email

08:30 Registration, Morning Coffee & Objective Setting

09:00 Morning Chair’s Opening Remarks
Andrew Horton, Director Digital Partnerships & Innovation, British Council
Mayur Paul, Director of Digital and Communications, KCLU


09:15 Engage With Stand-Out Social Media Campaigns & Influencer Collaboration; All Within Budget! Social Media

Sebastian Baird, Digital Manager, Rethink Mental Illness (Time To Change Campaign)
Tom Wright, Director of Digital Student Life, The University of Lincoln

Melissa Thermidor, Social Media Manager, NHS Blood & TransplantKathryn Tomos, Head of International Marketing & Communications, Swansea University
Yasmin Georgiou, Head of Digital Engagement, Great Ormond Street Hospital and Children's Charity

Cecilia Dominici, Head of Social Media, News & Content, Cancer Research UK
Jason Levy, Fundraising & Marketing Director, Caudwell Children 

Lorna Salmon, Senior Digital Content Manager - Social Media, RSPB

Elizabeth Somerville, Social Media Manager, University of Bristol 


09.55 Instagram In Social Media Strategies Snapshot
Declan Leavy, Senior Social Media Manager, Cancer Research UK


10.15 Create Show-Stopping User Engagement Through Savvy Content Strategies, Personalised Digital Campaigns, Creative Video & Optimised Multi-Channel

10:15 Perspective One: Lorna Salmon, Senior Digital Content Manager - Social Media, RSPB

10:35 Perspective Two: Lynn Roberts, Head of Digital & Innovation, Action for Children

10:55 Morning Refreshment Break With Informal Networking


11:25 How To Create & Deliver User-Focused Content Strategies That Drive Engagement & Donations

  • How to tailor your content to specific audiences
  • Developing cross-channels strategies – what works best for which channel?
  • Maximising your budget – using SEO to boost your organic reach
  • Measuring success – how to tell if your approach is hitting the mark.

Kathryn Excell, Head Of Digital, MQ Mental Health
11:45 Bonus Session Reserved For Exclusive Conference Partner 

Chelsea Gurr, Product & Campaign Manager, dacadoo


12:15 Optimise Rich Content & Explore Content Creation Strategy To Stay Ahead Of The Curve & Maximise Conversions

Rob Mansfield, Head of Content & Creative, The Brain Tumour Charity


12:35 Drive Outstanding Digital Experiences Through Appealing Multi-Channel Journeys, Mobile & Device-Friendly Content & Streamlined Processes To Minimise Drop-Out & Maximise Investment

Ysabel Schonegevel, Digital Experience Lead, Diabetes UKEmma Hetherington, Head of Content & News, Diabetes UK

12.55 Lunch & Informal Networking For Delegates, Speakers & Partners

13.25 Informal Peer-To-Peer Discussion

A) Digital Transformation: Owen Roffe, Head of Digital Communications, Public Contact & National Helpline, Department For Education

B) Beating The Algorithm: How To Cut Through On Social Media: Berry Cochrane, Head of Digital Mobilisation, Greenpeace UK

C) Advertising: Nick Hodder, Head of Digital & Transformation, The Brain Tumour Charity

D) Future Communication: Jackie O'Sullivan, Executive Director of Communications, Mencap

E) Lead Generation & GDPR: Natasha Stone, Digital Manager, Freedom from Torture

F) Creative Content: Tamsin Maunder Betti, Head of Brand and Creative, Wateraid 

13.55 Afternoon Chairs’ Remarks

David Knights, Senior Director of Corporate Communications, Global Communications, World Vision International

Anne-Marie McTavish, Head of the Business School, University of Worcester


14.10 Do More With Less: Be Creative On A Budget & Make Big Wins Without Breaking The Bank

Sebastian Baird, Digital Manager (Time To Change Campaign), Rethink Mental Illness (Time To Change Campaign)
14.30 Social Media Break Out Sessions

James Small, Head of Digital Engagement, Anthony Nolan

Sarah Osborne, Digital Marketing Officer, Tate
Lindsay O'Leary, Digital Marketing Manager, Tate

Lawrence O'Shea, Interim Head of Digital, Internal Communications and Marketing, Kent Police

Caroline Weller, Head of Content & Digital Digital Development, Imperial College Healthcare NHS Trust

15:00 Bonus Session Reserved For Exclusive Conference Partner. Can you help organisations optimise their digital reach and return? For more information on how to get involved, please call +44 (0)20 3479 2299 or email


15.20 Measure Output & Maximise ROI With Attention-Grabbing, Hot Campaign Strategies

Andrea Turley, Director of Marketing, Anglia Ruskin University
15.40 Afternoon Break With Informal Peer Networking


16.10 Skill-Up Colleagues On Digital & Win Buy-In From The Top To Achieve Smooth Digital Communication Internally & Maximised Campaigns Externally

Kathryn Tomos, Head of International Marketing & Communications, Swansea University


16:30 With The Consumer & Digital Landscape Shifting Massively, What Hot Tech & Future Trends Can We Employ To Stay Relevant & Up To Date Without Breaking The Bank!

Lynn Roberts, Head of Digital & Innovation, Action for Children
Emma Hetherington, Head of Content & News, Diabetes UK

Daniel Klemm, Head of Policy & Communication, Together Housing Group

Nick Hodder, Head of Digital & Transformation, The Brain Tumour Charity

Owen Roffe, Head of Digital Communications Public Contact & The National Helpline, Department for Education

Chris Michaels, Director of Digital, Communications & Technology, The National Gallery

Amanda Coleman, Head of Corporate Communication, Greater Manchester Police

Scott Franklin, Digital Content Producer, Department of International Trade

Liz Pusey, Head of Communications, Southern Health NHS Foundation Trust 

17:00 Chairs’ Closing Remarks & Official Close Of Conference

PLUS! Have you seen our sister event; The Influencer Marketing Day on 14th May in London? Hear from leading speakers including Sky, Trainline, Photobox, Jagex Games Studio, Visit Britain, Hive and more as they unveil winning strategies to engage your target audience with eye-catching, authentic and effective influencer marketing campaigns. Download the brochure here for more information.