Practical, Audience-Centered, Trusted & Budget-Smart AI, Social & Digital Marketing & Communications Strategies For Charities, Public Sector, Higher Education & Not-For-Profits
15 Years Of Practitioner-Led Insight – Built Soley On Research With Frontline Comms, Fundraising & Marketing & Digital Leaders & Designed Specifically For Charities, Public Sector, HE & NFP
30+ Senior Comms, Marketing, Digital, Brand, Media, Social & Fundraising Leaders Unite To Tackle AI Adoption, Social Media, Audience Insights, Measurement, Channel Mix, Trust, Storytelling & Crisis Comms – All In 1 Insightful, Practical & Brand-Led Day
Thank You To Our 2026 Speakers...
AI Adoption & Governance ■ Social Media Platform ROI ■ AI, Credibility & Trust ■ Audience Insight & Attention ■ AI For The Supporter Experience ■ Proving Income Drivers ■ Integration & The Media Mix ■ Culture Wars, Polarisation & Misinformation ■ Crisis Scenarios ■ Staff As Advocates ■ Storytelling & Video
1
Practical AI Adoption, Policy & Governance:
Build the staff training, guardrails and human oversight needed to turn AI into reliable everyday tools that increase your impact and efficiency
2
Social Platforms That Still Earn Their Place:
Focus limited time and resources on the channels, content and creator partnerships that reach the audiences you need
3
This House Believes AI Content Will Cost You Credibility & Trust:
Decide where to draw the line on AI content, imagery and disclosure before supporters or journalists lose trust and AI-slop takes over
4
Audience Insight & Targeting Attention From Four Sector Perspectives:
Compare how charities, not-for-profits, public bodies and universities reach their segments and cut through with campaigns and content that really land
5
AI For The Supporter Experience:
See how live chatbots, personalisation and message testing were built and safeguarded, with lessons a small team or budget can apply
6
Proving What Drives Income & Action:
Build measurement your teams can use to defend budget with real evidence of impact which leadership will trust
7
Win The Integration & The Media Mix Battle:
Get more from tighter budgets by bringing brand, fundraising and channels together around one clear objective
8
Tackle Culture Wars, Polarisation, Deepfakes & Misinformation:
Be a trusted source when online hostility rises and get accurate information out there before a false or negative narrative spreads
9
Crisis Scenarios - The First Hour On Social:
Work through live scenarios and leave with a preparation checklist that removes panic and sign-off delays and protects reputation
10
Staff As Advocates & Human Voices?
Encourage leaders and colleagues to front your content and extend reach, with clear guardrails to protect reputation
11
Storytelling & Videos Which Cut Through The Noise:
Hold attention in seconds and move audiences to act, without a big media budget
12
Facilitated Peer Networking Discussions:
Tailor your day and debate in small groups over lunch, from coping with cuts to AI and search, cyber, accessibility, the cost of AI and hard-to-reach audiences
A Welcome From Our Morning Chair
“Every organisation represented at this conference is being asked to do more with less, while trust is harder to earn and AI is changing how content is made, found, consumed and trusted. This year’s programme has been shaped by the people doing that work every day, and it focuses on what is actually working: practical AI with proper safeguards, communications that stay human, measurement leadership believes and social strategies which actually deliver, among other hot topics such as audience insights, the channel mix, crisis comms, culture wars, advocacy and storytelling. I am looking forward to a day of candid discussion from charities, the public sector, higher education and not-for-profits.”
Tailored & Designed Specifically For The Unique Challenges Faced By Charities, Public Sector, Not-For-Profit & Higher Education Organisations: Practical, Budget-Friendly AI, Digital & Social Engagement Strategies To Cost-Effectively Maximise Online Reach, Impact, Digital Experience & Conversions
Send your team: For more information, please call +44 (0) 203 479 2299 or email info@digitalcommsconference.com
New Innovations & Content For 2027 – Crucial New Insights & Agenda Not To Be Missed
- This House Believes For & Against Live Debate: Vote Before & After On AI, Credibility & Trust
- 3 Dedicated Sessions On The Practicalities, Realities & Drawbacks Of AI From The Frontline
- Four Sector Perspectives Panel On Audience Insights & Targeting: Bigger Charity, Smaller Charity, Public Sector, Not-For-Profit & Higher Education
- Crisis Scenarios Panel: Vote On Your First Move As Each Scenario Unfolds
- Audience Benchmark Voting On Social Platforms: See Where The Sector Is Investing Across Social Platforms
- Fireside Chat: How Live Supporter-Facing AI Tools Were Built & Safeguarded
- 6 Facilitated Peer Discussions In Small Groups Over Lunch For Enhanced Networking
- 4 Interactive Panel Discussions – Pose Your Own Questions To The People Doing The Work
- 2+ Hours Of Dedicated Networking Throughout The Day
Charities, public bodies, universities and not-for-profits are being asked to reach more people, across more channels, with smaller teams and tighter budgets. At the same time, trust in information is falling, online hostility is rising and AI is changing how content is made and how it is found. Most organisations have moved past asking whether to use AI. The harder questions now are how to use it safely, where to draw the line on AI content, and how to prove what is actually driving income and action.
Now in its 15th year, Engaging Digital Comms has been built from research calls with comms, digital, media, brand, social and fundraising leaders across all four sectors. The programme focuses on practical answers: which platforms still earn their place, how to reach the audiences you are currently missing, how to stay a trusted source when misinformation spreads, and what to do in the first hour when something blows up on social, among other hot industry topics. Every session is led by practitioners who have done the work, with candid lessons on what did not go to plan as well as what did.
Tailored & Designed Specifically For The Unique Challenges Faced By Charities, Public Sector, Not-For-Profit & Higher Education Organisations – Unmissable Content, Networking & Industry Insights:
- Agenda Built Solely From Frontline Brand Practitioners: covering the hot topics and unique challenges faced by these sectors, this is geared to the budgets and challenges faced by you
- Four Sectors In One Room, Cross-Industry Learning: compare approaches with bigger and smaller charities, public bodies, universities and not-for-profits facing the similar digital engagement challenges
- Practical AI, Not AI Hype: policy, governance, supporter-facing tools and the real cost and value of AI, from organisations already using it
- Evidence That Stands Up To Scrutiny: move beyond last-click reporting and defend budget with measurement leadership will trust
- Budget-Smart Strategies: integration, media mix and success stories designed for tighter budgets and smaller teams
- Protect Your Hard-Won Trust & Reputation: stay a trusted source when misinformation and online hostility rise, and prepare for the first hour of a social media crisis
- Interactive Throughout: live debate voting, audience benchmark voting and crisis scenario voting
- Tailor Your Day: choose from six facilitated peer discussions over lunch, from coping with cuts to AI and search and other hot topics beside to make the day work for you
- Enhanced Networking With Peers: more than two hours of networking with comms and digital leaders from across the four sectors
- The Most Valuable ONE Day Out Of The Office In 2027: leaving with an actionable plan to take back to your team
Who Attends The Engaging Digital Comms Conference?
Here’s What Our Previous Attendees Have To Say…
Maximise Your Team's Impact
Send 4 delegates for the price of 3 OR get your third ticket at 50% off.* To register your team now and benefit from huge group savings, speak to the team.
Call: +44 (0)20 3479 2299
Email: info@digitalcommsconference.com
*This applies to in-house practitioners only, not agencies and suppliers, and cannot be used in conjunction with any other discounts, including earlybird offers.
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Thank You To Our Engaging Digital Comms Advisory Board 2027: Written In Collaboration With The Industry
The programme has been curated in collaboration leading industry voices from across the UK and a variety of different organisations.
We are so appreciative to those who took the time to help build the agenda for this industry-leading conference. Without these inspirational insights, the event would not be possible. This is just a selection of the generous brands who have contributed feedback, insights and topic ideas for the agenda:
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